This post is sponsored. All opinions are my own and unbiased.
Bad Brownie (a mail order brownie company based in London) – do their tasty looking treats really live up to all the hype? Read on to find out…
Who are Bad Brownie?
Bad Brownie are a brownie company. (Surprise surprise!) Thanks to covid, you can’t currently visit their shop, but they do deliver brownies, UK wide, straight to your door. Pretty cool right?
I mean, why leave the house when you can get brownies delivered?! Also very convenient if you live nowhere near where they are based.
You may even remember them from an episode of Dragon’s Den back in 2016, where they managed to bag dragon Touker Suleyman and a solid investment. Also pretty cool! (And no easy feat.)
Where are they based?
They’re based in Canary Wharf in London but often sell at market stalls and festivals too.
The Bad Brownie experience
Here’s the part where I dive right into the nitty gritty. I’m going to share my whole Bad Brownie experience from start to finish with you. All opinions are my own, genuine and completely un-sugarcoated!
Their website and branding looks very modern and cool. I really like the colours and the splatter/dusting theme they’ve used. Their slogan ‘Bad Brownie, dangerously good’ is also very apt and catchy. So far so good.
The ordering process
The ordering process was relatively simple and straight forward. Just browse their products and, with the help of their plentiful descriptions, add what you fancy to your shopping cart. You can even add special gift wrap if you want to.
Then tap in your details and you’re done!
Here’s where I have a slight issue. Being based in London, I can completely understand why their prices are as high as they are. London is expensive and so is running a business there.
However, I live in Nottingham. Not as expensive. If I wanted to buy gourmet brownies here, they definitely wouldn’t be as expensive as Bad Brownie brownies.
So is it value for money? If you live in London – probably . If you live elsewhere (especially in areas that are cheap to live in comparison), I don’t really think it is.
In my opinion, for a mail order company that ships to the entire country, a more ‘averaged out’ price might be beneficial to appeal to more classes of people.
I genuinely think the delivery charges are reasonable. At the time of writing this article they charge just £2.99 delivery for a brownie bar and £3.99 for everything else.
Having ordered MANY items for delivery over lockdown, this really is a great price. For most places, they use DPD too, who (in my opinion) are one of the best couriers in the country. They’re super reliable and even send you a 1 hour delivery slot on the morning, which is pretty awesome and very handy!
I have to say, I really did love the packaging. Everything (I believe) is recyclable and the brownie bites fit nice and snug inside a neatly wrapped paper parcel within the outer box.
I was really skeptical as to how these would travel, but it turns out – they travel exceedingly well when expertly packaged!
What do Bad Brownie brownies taste like?
So Bad Brownie brownie bites are a little on the small side (around 3.5cm square to be exact). After tasting them, I now know why!
They’re incredibly rich (more so than any brownies I’ve ever tasted) and the texture is unbelievably fudgy! After devouring a whole box over several days, I still can’t work out if they were actually too rich for me or not. My pallet is used to the more milky/sweet treat – these were SO rich they were almost bitter.
It’s widely known that I have a ferocious sweet tooth and can easily devour large portions of treats in one sitting. After 3 Bad Brownie brownie bites I was DONE. Like, don’t want to eat anything for a good few hours done.
There are a good choice of flavours available at Bad Brownie. I’d say it’s the perfect balance between not enough and too many to choose from.
Here’s what I think about the flavours I got to taste in my Best Seller chocolate brownie selection 24 bite box…
The first thing I noticed is how much it sticks to your teeth at first. After that came the richness of the brownie and the lovely crispness from the chocolate topping, which was a delightful complimentary texture.
Again – incredibly rich! This time with a subtle orange flavour. Not a slap you in the face kind of orange, more of a gentle hug orange flavour. I loved the texture change when you occasionally got a chocolate chip in a bite.
Now I’m not a huge fan of peanut butter but, perspectively, I think this was the perfect balance of peanut butter and chocolate. I felt texturally the peanuts in the topping could have done with being a little bit bigger but it was still profoundly delicious all the same.
This one missed the mark for me slightly. The texture of the crunchy topping was beautiful but I was missing more of that hazelnut cream filling flavour that you get in a Ferrero Rocher. It was notably close but something was just missing flavour wise for me.
Firstly, I absolutely LOVE that the salted caramel oozes out all over the place. It’s excessively tempting! The caramel itself is deeply buttery and sweet, exactly what you want from caramel. It did taste like they’d made the brownie even more rich than the other flavours to combat the sweetness from the caramel though. Personally, I kinda wish they hadn’t. It was too rich and bitter for me and that was such a shame. But then, I do have a serious sweet tooth so it’s all relative I guess!
White Chocolate Raspberry
This one was surprisingly delicious! I loved that the raspberry flavour cut through the richness of the brownie. I almost wished there was just a little more raspberry as, again, the brownie itself was extremely rich.
So what do I really think of Bad Brownie when all is said and done?
- Flavours: 8/10
- Texture: 9/10
- Size: 9/10 (The size is remarkably relative to the richness of the brownies.)
- Ordering process: 10/10
- Delivery: 10/10
- Value for money: If you’re based in London 9/10. If you’re based elsewhere in the UK 6/10.
Bad Brownie In Summary
If you’re a lover of dark chocolate and quality over quantity – this is the mail order brownie company for you. The small size won’t fool you as you know just how rich and delicious these beautiful little squares of chocolatey goodness will be.
More of a milk chocolate/sweet treat lover? You’d probably be better looking elsewhere for your brownies. These will likely be a tad too rich for your taste buds.